Mr Michael Tien, Chairmen of G2000 to deliver keynote speech

Sponsorship opportunities available for high profile industry event

The influential, Mr Michael Tien, Chairman for G2000 (Apparel) Limited will deliver the keynote speech: “Is fast fashion killing fashion?” on the opening of the three-day IAF World Apparel Convention, running from 5 October 2010 at the Hong Kong Exhibition and Convention Centre and parallel to Interstoff Asia Essential Autumn.

Mr Tien commented on the relevancy of bringing the convention to Hong Kong after a 13 years absence, explaining the important role Hong Kong plays in connecting China to the rest of the fashion world industry. 

"For those who desire to tap into the 1.3 billion strong Chinese consumer market, Hong Kong is the place where professional talent with China knowhow can be recruited and build teams in design, sourcing, product development, technical support, marketing, and retail to attract this massive market. More importantly, China’s consumers' tastes have increasingly been influenced by their Hong Kong counterpart and brands, making this city an effective testing market for newcomers wishing to enter China,"observed Mr Tien.

Equally as prominent in the apparel industry are confirmed speakers:
- Mr. Willy Lin, Chairman of Textile Council of Hong Kong Ltd 
- Mr. Steve Jesseph, President and Chief Executive Officer of WRAP 
- Mr. Henry Tan, Chief Executive Officer of Luen Thai 
- Ms Carmel Giblin of Sedex 

Co-organised by the International Apparel Federation and Messe Frankfurt and supported by the Textile Council of Hong Kong, the 26th IAF World Apparel Convention still has some opportunities available for sponsorship. To date, the following companies have confirmed sponsorship:

1. Silver Sponsor: Checkpoint Software Technologies Ltd, the US
2. Premium Bronze and lunch sponsor: Avery Dennison, the US
3. Bronze Sponsor: MOD’SPE, Paris , France
4. Bronze Sponsor: Lectra, Paris, France
5. Farewell Cocktail Sponsor: World Responsible Accredited Production (WRAP), the US
6. Coffee Break Sponsor (Day 1): Hong Kong Trade Development Council (HKTDC),   Hong Kong; Gerber Technology, the US7. Golf Sponsors : American & Efird; Scovill Fasteners (HK) Limited

For information on sponsorship availability for this high profile event – the 26th IAF World Apparel Convention – please contact Ms Queeny Tai at queeny.tai@hongkong.messefrankfurt.com. 

For further details on speakers and further information on the upcoming Interstoff Asia Essential Autumn, visit www.iafnet.com or www.interstoff-asia.com