Fielmann has shaped and revolutionized the ophthalmic industry. Our company was born out of the simple idea of putting the customer at the center when Günther Fielmann opened his first store in Cuxhaven in 1972. Within a few decades, Fielmann democratized eyewear fashion, doing pioneering work in selection, guarantees and service. Today, our company is the market leader in Central Europe and is one of the world's leading companies in the industry.